Showing posts with label building a small business. Show all posts
Showing posts with label building a small business. Show all posts
Monday, April 22, 2013
Life Lately
The past few weeks have been insanely busy. Between all of the work that goes into a full out rebranding, to trying to keep up with having a life (what's that, you say?), I feel like I'm a bit frazzled lately. I've been spending every evening, after work, keeping up with current orders, and then I spend 24/7 on the weekends working on my new website, shop items, and general rebranding things.The good news is that I'm planning on officially launching my new business next month. I'm scared and excited and totally, completely ready.
Since I've been working so hard lately, I realized that I haven't been sharing the non-business things that are going on, so I thought I would give you a quick recap, and then some longer posts throughout the week.
So, for now, here's what the past two or so weeks have looked like.
FRIST ROW: I have mild Celiac's disease, which is a gluten allergy. I don't always follow a gluten free diet, but I have been really trying to stick to it lately. Aside from pizza (my ultimate weakness), GF living isn't that difficult for me, I love yogurt, smoothies, salads, and the occasional GF baked item.
SECOND ROW: Design work has been great lately. Lots of fun projects, plus all of the design work I am doing for my own new business.
THIRD ROW: Last week my husband was doing some work around the house when a picture frame fell and cut him down his forehead. I had to take him to the hospital, and luckily it was something they were able to glue back together. Fingers crossed that he doesn't end up with a Harry Potter scar on his head.
As I enter this week, I am hoping that there aren't any bumps in the road (or my husband's head) so that I can keep on moving along with the groove I've got going.
Thanks everybody, really, for reading this blog and supporting me every day!
Wednesday, April 10, 2013
Newsletter & Coffee Talk
A few weeks ago I announced that I would be launching a newsletter as a way to better bring information and updates to all of you, and I am really excited to say that the first newsletter will be sent tomorrow! My friend and fellow designer, Brooke, helped me create a really beautiful template by coding it all nice & nice. Thank you Brooke!
So now that I have it basically finished, I want to share a few thoughts I have on the process.
First off, what is the purpose of my newsletter? As I began typing it, I really felt like I was sharing things two people might discuss while sipping caffé lattes at a local coffee house. It felt casual, comfortable and personal. I realized that I view this blog as the more formal form of communication, as if I was giving a presentation to a large audience at a conference. On the other hand, the newsletter is like all of the informal conversations that happen between friends before-hand. The newsletter is where I share with you how I feel, what I'm excited/nervous about, and what my big plans are. Maybe, in the future, you'll hear me formally address some of the topics here on the blog, and sometimes you'll hear about things that go on behind the scenes that are just between us coffee sipping friends.
So if you're interested in having coffee with me, once or twice a month, I invite you to sign up for the newsletter.
I'll also share some insights around my blog, shop, and products. It's important for me to give an accurate view of what it's like to grow a business, and the things that work and things that don't. I plan on offering up which blog posts were the most popular, what shop products sold the most, and what new products and offers I have available. Maybe I'll call this section of the newsletter a trend update?
So if you're interested in hearing about the posts and products that have been the most popular, I invite you to sign up for the newsletter.
If you want to hear about sales, promotions, and new items, I invite you to sign up for the newsletter.
And above all else, if you want to hear me talk, unguarded and openly, about the strategy, dreams, and goals for my business, I invite you to join the newsletter.
Sign up today, so that you get the very first newsletter, which is being sent out tomorrow!
Tuesday, March 12, 2013
Growing a Business With Intention
This past month has been huge for me. Not because of high sales or profit, but because of direction, purpose, inspiration and growth. For the longest time I felt like I was clawing along for my business, but that all changed a few months ago when I decided to stop clawing, to stop trying, to stop forcing and to start being true, honest and confident in myself and my business. My new direction was solidified after this post, when out of the blue Jess Lively called me to talk about a new collaboration (more on the collaboration to come in a future post!).
After talking to Jess on the phone, I just sat at my dining room table, perfectly still. My stomach was doing flips and the big-blue-peaceful-pool inside my gut was filled with the kind of joy that comes just before something life-changing is about to happen. I knew at that moment of stillness, something big and amazing was happening and that I would never exactly be the same.
Attending one of Jess's Business With Intention workshops has been on my radar for some time now, and collaborating with her offered me the opportunity to attend the Boston workshop. I was terrified to be traveling by myself, to a place where I didn't really know anybody, and to meet somebody that I really admired. However, keeping true to my goal for networking, along with the feeling of big things coming, was enough to motivate me to face my fears and just do it. Boy, am I so grateful that I did.
Not only am I kind of convinced that Jess is a long lost friend that I never knew I had, but she's one hell of a genuine person too. She's generous, giving, open, honest and she is passionate about serving others. Her workshop was exactly what I would have expected from such an amazing person - it was filled with purpose and intention, and it was 100% focused on helping each person build a more purposeful business.
We had an intimate group of 4 ladies plus Sophie, our Boston Foodie and Allison, Jess's Boston Assistant/stylist attend the Business With Intention workshop, and every single one of us came out with 6 new friends and allies in our purposeful business ventures. Jess led the group beautifully and spent a lot of time with each of us on our businesses. I can tell you that some amazing things are going to be happening for us 6 ladies - Elizabeth is about to blow the world away with her amazing statement jewelry and personal style; Ashley is finally taking her branding expertise and investing in her own perfect couture branding; Ashlee is helping guide GenY-ers find their purpose and change their lives; Sophie is going to teach all of us how to cook just as we'd like to; and Allison is helping us all through interior design and styling (and she's already working with me on a new project of my own!)
The first day was focused on business, while the second day was the Life With Intention Workshop. Again, we had an intimate group of 4 plus Sophie and Allison. Elizabeth joined me for the two day journey, by also attending the Life With Intention workshop, in addition to Sheerly and Patrick, who were such a pleasure to get to know! Just as she had done on the first day, Jess spent significant time with each of us, talking about our lives, dreams, goals and intentions. It was intense, but it was the good kind of intense - the kind of intense that leaves you on a high for weeks and weeks.
After the workshop was over, Jess hitched a ride back with me to NYC - we chatted about everything from our pups (her adorable Franklin and of course my Miss Juliet), to ice-cream sundaes and smoothie cleanses. Jess is one of those people that just makes life better (and long car rides) - she's contagious and I feel honored to have had the experience of getting to work with her and to know her better. If you ever have the chance to attend one of her workshops, I HIGHLY recommend it. However, if you can't attend a workshop, you should absolutely follow her website, which is filled with tips and purpose for life and business.
Over the next few weeks you will see all of the changes that I plan on making as a result of attending the workshops. While I would love to share it all now, I'm leaving it for a future post - but know that it's major, and positive, and filled with intention and purpose.
How do you bring intention and purpose into your business? Is it working for you? I'd love to hear all about it!
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